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How to Become a DJI Dealer (Start Here)

8 mins
Drone Blog
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The drone market is growing very rapidly, providing opportunities for you to make money. So if you are considering entering the drone market, this article is for you. While there are many successful drone manufacturers today, DJI is by far the most popular and has produced several high-quality commercial and professional drones. This article offers practical advice on how to become a DJI dealer. Continue reading to learn more about what’s involved in being a DJI dealer. 

Why DJI? #

There are many top drone manufacturers in the market as we said earlier. So what makes DJI stand out from the crowd? DJI stands out from the crowd because it has established itself as the world’s leading company in UAV (Unmanned Aerial Vehicles, i.e drones) solutions. The company has quite a number of high-quality drones available on the market. With over 10 offices located in four different continents and an employee count that exceeds 14,000, DJI has a presence in every region of the world, making their drones accessible to almost everyone.

You’ll also be happy to learn that DJI UAV solutions are being utilized in many industries like Architecture, Engineering and Construction, and Surveying, Infrastructure management, Energy and Utilities, and so on. So there’s a very big market for DJI drones. 

What is a DJI Dealer? #

A DJI dealer is a person who sells DJI products on behalf of the company. So as a DJI dealer, your job is to sell drones on behalf of the company, and in return you’ll receive a commission for every drone you sell. In reality it’s an affiliate program where you advertise DJI’s drones to potential customers online. And you make a profit if customers buy DJI drones through you. 

You should know that you are not going to have a lot of hands on involvement with the drones as a DJI dealer, nor do you need storage or warehouses. However, it’s important you are very familiar with DJI drones as a dealer so you can offer advice or support to your customers. You can’t offer helpful or practical advice to your customers if you don’t know all the ins and outs of the drones you are dealing with, right?

What Is The Difference Between a Dealer and a Reseller? #

It’s common to see people getting confused about the difference between a dealer and a reseller. The two terms are in fact very different. A reseller, which could be a person or company, buys in bulk from a company (DJI, in this case) and then sells the products to the end-users for a profit. A dealer, on the other hand, markets the products through their own platform, and earns a commission on sales completed through the DJI website.

Resellers actually deal with the physical product and will need warehouses/storage to store the products. They may also need to provide or sort out shipping services to get the products to their customers. 

Walmart, Best Buy, and other stores are resellers since they buy products in bulk from the company to sell to consumers.

What Are The Requirements To Become a DJI Affiliate (Dealer)? #

DJI doesn’t want just anybody to become their dealer, and as such, they have put together a set of requirements that must be fulfilled by people who want to become a dealer of DJI products. The company has grown a lot over the past years and this has seen DJI reduce the number of their dealers, resellers, and distributors, and in turn made the process more restrictive and therefore more exclusive. 

The reason for this is that DJI wants to create and maintain a very strong network of partners, and the company believes it has to make the requirements, termination, as well as consolidation of small to mid-sized accounts more stringent. 

And by doing this, DJI aims to have dealers that are dedicated, qualified, and experienced. When you think about it, this step is a very smart one by DJI as it intends to retain its spot as the world’s leading UAV solution. To do that, the company has to do more than just produce high-quality products and ensure that its distributors and dealers produce top-notch service to consumers. 

Below are the requirements you must meet to be a DJI dealer:

  1. You must have a consistent monthly account purchase or volume.
  2. You must have experience in the UAV/drone industry. 
  3. You need to have experience with DJI products. As I said earlier, you need to be familiar with DJI drones if you want to become one of their dealers. 
  4. Permits for resale and your business are essential. 
  5. You need a functioning website to showcase/advertise DJI products. 
  6. You should be able to provide support and services to your customers. This will be easy if you have experience with the UAV industry as well as with DJI drones.
  7. DJI enterprise dealers need to come up with a business and marketing plan to submit to DJI.
  8. Commitment to all manufacturer policies.

We believe these requirements are reasonable, and if you think you do meet or can meet all these requirements, keep on reading to learn more about how to become a DJ dealer. 

How To Become A DJI dealer #

As you probably already know, you become a DJI dealer by signing up for the DJI affiliate program. The affiliate program gives people (DJI dealers) the opportunity to promote DJI products and earn commissions from sales of the products. 

Signing up for a DJI affiliate program is very easy and straightforward. Here’s how to sign up for the DJI affiliate program to become a dealer:

Step 1: Visit the DJ website #

Your journey to becoming a DJI dealer starts from the DJI website. Visit the official DJI website and sign up using your email address. 

Step 2: Confirm your email address #

DJI will confirm your email address by sending you a verification email. Click on the link in the email to verify your email address. 

Step 3: Fill in the necessary information #

You’ll be required to fill in information like your country, currency, and other personal information. Ensure you fill in all your information correctly.

Step 4: Start sharing your links #

DJI will give you product links. You get a commission when people buy DJI products through your links. You can start sharing your links on your website or any other platform. 

Step 5: Start earning credits #

When buyers complete a purchase of a DJI product through one of your links, you will start earning DJI affiliate credits.

Note: DJI will be paying you in DJI affiliate credit when you first join the affiliate program. DJI Credit is a virtual currency that you can earn as an affiliate member or when you make a purchase on the DJI online store. DJI credits can only be spent on the DJI online store. To be able to withdraw your earnings in cash, you’ll need to be making regular sales of up to $4000 monthly for a few months. After meeting this requirement, you’ll receive an email invitation from DJI to become a cash-earning affiliate. 

What Are the Benefits of Being a DJI Affiliate? #

We are sure you are eager to learn all that’s in it for you when you become a DJI affiliate. Well, here are some of the benefits you can expect to enjoy:

Optimized Channel #

The product links DJI will give you after becoming an affiliate directs your customers to the DJI website/online store. Now, the benefit of this is that by directing your customers to the online store for purchase, they’ll be getting the latest products and prices without you having to continually update your own web content.

Worldwide Network #

You can earn commission from anywhere in the world thanks to the internet. It’s all about the effectiveness and reach of your marketing campaign. There’s no limit to where or how much you can earn as a DJI affiliate partner. 

Commission #

Well, this is the main reason behind being a DJI dealer, right? You’ll be compensated for your efforts as you earn a 5% commission per product purchased using your link. This translates to around $30 USD per purchase.

30 Day Cookie Retention #

Your link doesn’t necessarily have to result in a purchase immediately to earn a commission. There’s a commission for you if a customer buys a DJI product within 30 days of clicking on the link, or if they go and buy another product within those 30 days. 

What’s the Best Way To Earn As Much Commission As Possible? #

Promoting DJI products on several different online platforms is the best way to earn as much commission as possible. Review DJI products on your website, YouTube channel, drone forums, social media platforms, and so on. 

This way, you’ll be able to reach a lot of people and increase the chances of people buying a DJI product through your link. DJI will pay you a commission whenever someone buys through your links and doesn’t return the product within 15 days of purchase (qualifying purchases).

To earn money through commission sales is certainly possible, though you’ll have to go after it hard to start racking up the credits and sales enough to become a cash earner. Keep working at it, and you can have a comfortable little side income or even a full-time business. 


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